Today's Date: 05 February 2012
25
Nov

Game On: Improving business productivity with gamification

Want to ensure everyone is entering their timesheets? Trying to ensure everyone reads the latest HR policy? Need to increase survey participation rates? Simple: Just turn it into a game. ... read full post

Posted by:  Tim Howell,  Marketing Manager |  25 November 2011
Tags: innovation, SMARTS
19
Sep

Looking back to look forward

Bill Gates once said (to paraphrase) that we always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten. ... read full post

Posted by:  Tim Howell,  Marketing Manager |  19 September 2011
Tags: communication, Community, Social Media, Twitter, Mobile, 2011 predictions, Facebook
07
Sep

APSMA Conference: A report

Every year the Asia-Pacific Professional Services Marketing Association (APSMA) holds its annual conference. APSMA comprises marketing and business development professionals who regularly meet and discuss the challenges and opportunities facing their professions, typically in the legal, accounting and engineering sectors. ... read full post

Posted by:  Tim Howell,  Marketing Manager |  07 September 2011
Tags: APSMA, B2B, Marketing
02
Jun

Connecting real life and the online world

Imagine being able to get more information on a product by simply waving your phone at it. Or entering a competition by walking over to a display and touching it with your smart phone. ... read full post

Posted by:  Tim Howell,  Marketing Manager |  02 June 2011
Tags: Windows 7, communication, Business Intelligence, Mobile, Mobile tags, SMARTS
23
Feb

Webstock 2011 – Firing on all cylinders

“Just do it,” was one way to paraphrase the core theme of this year’s Webstock , held last week at Wellington’s Town Hall. Regardless of whatever “field” you’re in, or what kind of job you have, the takeaway was procrastination is no excuse – all it takes is effort to try something new. ... read full post

Posted by:  Tim Howell,  Marketing Manager |  23 February 2011
Tags: Webstock 2011