Our Blog

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08

Jun

Just how intelligent – and personalised – is your content?

We’re all familiar with the marketers’ imperative to get personal, creating one-to-one marketing communications that truly connect with the needs and preferences of our customers and prospective customers. And then there’s the old marketing adage that content is king … ... read full post

Posted by:  Kevin Miller , Head of Digital & Experience Design |  08 June 2020

customer experience, Digital Transformation, #CXreimagine, #ReimagineWork, CX


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07

May

A marketing insider’s view on how to personalise your customer experience at scale with a customer data platform (CDP)

Last week in our Customer Insights: It’s time to get personal webinar , we had the pleasure of welcoming Qassem (Q) Naim to our speaker lineup – alongside our own Rowan Miller and Anthony Cipolla. Q is Head of Data and Tech for leading integrated marketing communications agency FCB New Zealand , working at the forefront of the marketing industry with customer data platforms. ... read full post

Posted by:  Travis Barker , General Manager Market Development, Data & AI |  07 May 2020

data insights, Dynamics 365, Data Analytics, #CXreimagine, #DataReimagine, Customer Insights, #ReimagineWork


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15

Apr

Customer Insights: now is the time to get personal

Last month we published an article introducing Dynamics 365 Customer Insights, Microsoft’s comprehensive, out-of-the-box, scalable,  360-degree customer solution built on the Azure data platform. Well, the world couldn’t look more different in the space of barely a month since that article was posted. Customer mobility is now severely restricted, trade is almost entirely online and limited to essential items only, and supply chains are straining under the pressure of unprecedented disruption. ... read full post

Posted by:  Travis Barker , General Manager Market Development, Data & AI |  15 April 2020

data insights, Dynamics 365, Data Analytics, #CXreimagine, #DataReimagine, COVID-19, Customer Insights, #ReimagineWork


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16

Mar

Episerver Ascend APAC 2020

Intergen and Empired had a very exciting week at Episerver Ascend APAC 2020. The cherry on the cake was, of course, winning Episerver Partner of the Year award for the APAC region. We are so grateful to our customers who have allowed us to transform their digital experiences, and to Episerver for their share in our very successful partnership. ... read full post

Posted by:  Mariza Löb , Practice Lead, Digital, Data & AI |  16 March 2020

EPiServer, #CXreimagine


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09

Mar

How the Public Cloud can help marketers succeed – and why should you care

What are the top three reasons why you should be using the power of the public cloud and applying it to your marketing initiatives? ... read full post

Posted by:  Katerina Thomas , Client Manager |  09 March 2020

Cloud, digital, customer experience, #CXreimagine


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18

Dec

Lessons from the Episerver Ascend 2019 conference: the importance of delivering value and customer-centric experiences

The Episerver Ascend 2019 conference at Miami Beach was one of the largest gathering of the Episerver community of industry leaders, partners, customers and developers. With a plethora of sessions across Product, Development, Marketing tracks and hands-on labs, it provided excellent insights into the future direction of the platform and what others are doing in their organisation from a process perspective. ... read full post

Posted by:  Ronil Rangaiya , Principal Consultant, Digital |  18 December 2019

EPiServer, digital, customer experience, #CXreimagine


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02

Dec

Get fancy with a Bot – Microsoft Dynamics 365 Virtual Agent explained

Would you like to empower your team to deliver better service and boost your customer satisfaction? If the answer is yes, we have some good news for you. You can now easily create powerful bots using a guided, no-code graphical interface. ... read full post

Posted by:  Monica Chopra , Senior Consultant |  02 December 2019

Bot Framework, #CXreimagine


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06

Sep

Five key benefits of undertaking a digital agility assessment

Digital transformation has become less of a buzzword and more of a business imperative as organisations in all industries begin to see the vast performance improvements they can achieve with transformative technologies. ... read full post

Posted by:  Richard Brown , Head of Digital and Experience Design |  06 September 2019

customer experience, Data Intelligence, Data Analytics, #CXreimagine, #DataReimagine


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28

Aug

Three ways to help you differentiate your customer experience

We’ve all received them – emails pushing products that we are never going to buy because the company sending them has no idea of what we actually need or want. ... read full post

Posted by:  Janine Barron , Principal Digital Strategist |  28 August 2019

customer experience, Digital Transformation, #CXreimagine


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21

Aug

Customer experience: You think you are ready for change? Think again

There’s a predictable arc to stories of companies that have set out to overhaul the experience for their customers but run out of steam or utterly failed to deliver results. The project starts with a burst of enthusiasm, often fuelled by middle managers dealing with complaints from customers passed up the chain by frazzled frontline staff. ... read full post

Posted by:  Adam Ford , Practice Lead, Digital & Experience Design |  21 August 2019

customer experience, Digital Transformation, #CXreimagine


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20

Aug

‘P2P’ marketing and putting customers first

They are considered the big tech disruptors of the last decade - Netflix, Uber and Amazon, companies that have changed the face of video streaming, transport and shopping respectively. ... read full post

Posted by:  Richard Brown , Head of Digital and Experience Design |  20 August 2019

customer experience, Digital Transformation, #CXreimagine


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01

Aug

Putting customers in the driving seat - lessons from a CX transformation

When the country’s best-selling car maker embarked on its “Drive Happy Project” initiative, it had to address a range of customer pain points, redefine the relationship between IT and marketing and bring its extensive car dealer network along on the journey. ... read full post

Posted by:  #cxreimagine , Guest Contributor |  01 August 2019

customer experience, Digital Transformation, #CXreimagine


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(1 votes)

07

Jun

Reimagining your SharePoint intranet with Office 365

Throughout my SharePoint career, one of the themes that has been a debate amongst consultants and our customers is the question of customisation. ... read full post

Posted by:  Amanda Redgard , Senior Consultant |  07 June 2019

SharePoint, Collaboration, Office 365, customer experience, Digital Transformation, #CXreimagine


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(4 votes)

21

May

Microsoft Dynamics 365 for Customer Engagement and Portals: getting it right

Since the acquisition of the AdxStudio portal solution by Microsoft, clients and vendors alike have been keen to explore the value of portals, and the additional possibilities of having a solution natively integrated with a Microsoft Dynamics 365 for Customer Engagement (Dynamics 365 CE) instance - especially considering that there is a ‘free’ production portal instance available to a high number of existing and new Dynamics 365 customers . ... read full post

Posted by:  Mark Horrocks , Solution Specialist, Dynamics Solutions |  21 May 2019

customer experience, Dynamics 365, Portals, #CXreimagine, Customer Engagement


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(2 votes)

15

May

Key insights from Marketing South 2019

Marketing South 2019  brought the South Island marketing community together for a day of inspiration, learning and networking. The programme featured a mix of local and national case studies providing practical insights on digital and data-driven marketing, customer experience and brand development. Here is our summary and takeaways. ... read full post

Posted by:  Richard Brown , Head of Digital and Experience Design |  15 May 2019

customer experience, Digital Transformation, #CXreimagine


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