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08

Jun

Just how intelligent – and personalised – is your content?

We’re all familiar with the marketers’ imperative to get personal, creating one-to-one marketing communications that truly connect with the needs and preferences of our customers and prospective customers. And then there’s the old marketing adage that content is king … ... read full post

Posted by:  Kevin Miller , Head of Digital & Experience Design |  08 June 2020

customer experience, Digital Transformation, #CXreimagine, #ReimagineWork, CX


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04

Mar

Key considerations for people central to customer experience transformation

By 2020, customer experience will overtake price and product as the key brand differentiator . The increased focus on customer experience is naturally bringing marketing-specific technologies to the fore. Businesses can’t deliver a good customer experience, let alone an outstanding one, without the right technologies in place. ... read full post

Posted by:  Kevin Miller , Head of Digital & Experience Design |  04 March 2019

customer experience, Digital Transformation, #CXreimagine


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26

Feb

Key trends for experience transformation

Smart businesses are redefining their customer experience (CX) from transactional to transformational. Doing so depends on smart, effective use of emerging technologies. As a result, technology and marketing are becoming inextricably entwined. ... read full post

Posted by:  Kevin Miller , Head of Digital & Experience Design |  26 February 2019

customer experience, Digital Transformation, #CXreimagine


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