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Achieving digital transformation

The age old conversation around the board table on how we reduce costs and improve productivity is still alive and well; the thing that is changing is the how.

Digital Transformation - Less Busyness, More Business

For a long time, each of us has looked for ways to drive productivity and efficiency in our business with gains being sought in the way we work or the use of our valuable assets. Today digitisation presents us new opportunities to transform our business processes to not only drive productivity but also to improve the experience of the people who work in our businesses.

Expectations of employees today are high with respect to how technology supports and enables their roles. Information must be easily accessible; collaboration must be inherent in our work life as it is in our outside-of-work life, and – above all – the experience needs to be one of intuitive use and enable people to self-serve.

So as we examine our organisations’ strategies and our effectiveness, conscious of the continuous increase in global competition and an ever-increasing cost of resources, we need to be building plans to gain advantage from the cost saving, efficiency improving and productivity-boosting technologies available to us in this digital world.

How difficult is digital transformation?

Digital transformation describes the change in the way we capture, consume and leverage information for the benefit of our business and in itself sounds large and challenging; it doesn’t need to be. We need to think about agility and how we can consume the changes in our business while maintaining our day-to-day operations and focusing on increasing our momentum.

Evolutionary technologies such as commodity computing and the cloud are enabling us to find faster time to value routes for digital transformation in our businesses, particularly in the areas of office productivity, collaboration, process digitisation, data analysis, social media and mobility. These technologies are now enabling a transformation at a core systems level (for example Enterprise Resource Planning and Customer Relationship Management).

Connecting the dots between digital transformation plans and business strategy

Throughout all our planning, we need to make sure our digital transformation plan underpins our business strategy and enables us to achieve our strategic objectives faster.

Change management serves as a constant in any technology transformation: with the introduction of new technology or modification of ways of working, training, support and positive reinforcement are essential to ensure enduring success. The digital transformation strategy must be aligned with business strategy, with the overriding purpose of improving efficiency, productivity and convenience by identifying and removing the impediments of manual, paper-based and repetitive tasks.

Short, medium and long term goals must be established, all the while remaining mindful of and understanding the capabilities of the business and the vertical market in which it operates. With the availability and ease of access to today’s digital technologies, quick wins which make a dramatic difference are entirely possible – even so, these quick wins should not be reflexively introduced, but rather planned with an eye on the longer-term goals which can include major new systems and even organisational changes.

Consumer expectations and those of employees have fundamentally shifted. Digital engagement is expected in the workplace and from suppliers – and those which are incapable of delivering the experiences that customers and employees want, will lose both.

If you’d like to know more about the characteristics of technology-enabled digital transformation and hear from successful New Zealand organisations achieving their productivity and business transformation goals, download our free whitepaper, launched today: A guide to digital transformation: What Kiwi organisations need to do in 2016.

This blog entry is part of the series Less Busyness, More Business, featuring blog posts from leaders across Intergen. Each blog will focus on the digital transformation themes raised in our digital transformation guide and delve deeper into what digital transformation means for New Zealand organisations in specific technology areas.

Digital Transformation - Less Busyness, More Business

Posted by: Simon Bright, Chief Executive Officer, Intergen | 18 April 2016

Tags: Digital Transformation, Less Busyness More Business

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