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TechEd 2010 - over for another year

For those of us in the Microsoft ecosystem, TechEd is the largest local event on the Microsoft event calendar. Targeted at developers and IT professionals, TechEd 2010 was the fifteenth time this show has been run in New Zealand.

This isn’t your typical business-oriented event, although an increasing number of business decision makers do make their way to the conference.

With 2500 attendees, partners and vendors, this is the largest event of its kind in New Zealand; in fact, Microsoft believes TechEd New Zealand has the highest attendance per capita of any other TechEd in the world.

As a long-time Microsoft partner, Intergen was once again at TechEd in force, with more than 30 Intergenites having some involvement over the course of the event’s three days. The majority of us were involved in the Hands On Labs, a dedicated area at TechEd which allows attendees to get up close with some of the latest solutions in a controlled environment - ideal for training and getting familiar with these solutions.

Intergen always has a posse of speakers and this year was no exception. Intergenites presented eight sessions at this year’s event, covering a range of topics from Windows Azure storage, to SharePoint Business Connectivity Services, to Dynamics CRM 2011 to developing for Windows Phone 7. Once again, the breadth of Intergen’s capabilities was demonstrated in a high-profile environment.

Finally, within the Marketplace, the Intergen stand featured strongly. This year’s theme was motorsport, featuring two sit-down car simulators that let drivers race around Bathhurst, the famous Australian course. With queues of people waiting as soon as the doors opened, it’s safe to say this was a hit – with the attendees and speakers alike.

With the droning of the car engines barely silenced, we’re already thinking about how we can make an even bigger impact on next year’s event.


The Intergen Pit Crew

Posted by: Tim Howell, Marketing Manager | 06 September 2010

Tags: Tech Ed

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